PMG Brennan discusses mail, other topics in “Business Focus” video

USPS is continuing to promote Marketing Mail as an effective method for businesses to promote their products and services to consumers, Postmaster General Megan J. Brennan reports in her latest “Business Focus” video. “We know direct mail works. It increases return on investment for the sender and has value for the receiver,” Brennan says. “Hard…

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USPS OIG Report: Marketing Mail Letters Workshare Discounts

Objective The U.S. Postal Service offers a postage rate discount to mailers for presorting, pre-barcoding, handling, or transporting of mail. These workshare discounts incentivize mailers to perform specific activities that the Postal Service would otherwise have to perform. They allow the Postal Service to increase operational efficiencies, avoid some mailing costs, stimulate mail volume growth,…

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What’s up with Mail? How Mail Use is Changing Across the United States

USPS OIG White Paper – April 17, 2017 While continuing to fall, the overall rate of volume decline for letter mail has slowed substantially in recent years. Business-to-consumer mail like First-Class Mail Presort and Marketing Mail represents a growing portion of total mail volume – over 78 percent in 2015. There is substantial variation at…

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USPS OIG Blog: Names (and Prices) They Are a-Changin’

At one time, it was called Third-Class Mail. Today, it’s known as Standard Mail. In 2017, it will be called (USPS) Marketing Mail. The U.S. Postal Service has proposed a name change for Standard Mail to better signal to customers that this mail is used primarily to market a product or service. This rebranding to…

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